What We Do

Marketing 

The Marketing team serves as the university's central brand steward, manages the university's visual identity, produces brand content marketing programs and advises colleges, divisions, and departments about how to deliver compelling on-brand projects. 

 

Expertise:

Content marketing 

Market research 

Strategy development

Branding

Our team specializes in developing comprehensive campaigns—comprising advertising, newsletters, brochures and more.

 

Expertise:

Video and multimedia
production 

Digital content creation 

Brand identity 

Print collateral

Digital

The Marketing and Communications office manages the @XULA1925 Facebook, Twitter, Instagram and YouTube.

Social Media > 

Expertise: 

User data and analytics 

Web design 

Web development

Publications

Publications create the latest, high-quality university communications both print and digital that reflect Xavier University of Louisiana's mission and commitment to excellence. 

This Month at Xavier

Expertise: 

University editorial style

This Month at Xavier

E-bulletin

Media Relations and Internal Communications 

We are a liaison for the Xavier University community and the media. In addition to managing media inquiries, our team members have contacts with local, national, and international media organizations, and are constantly reaching out to them to tell Xavier's unique story and generate positive news.

News & Stories > 

Expertise: 

Digital storytelling 

Internal communications 

Media training 

Public relations 

Social media